Research Catalog

Web analytics strategies for information professionals : a LITA guide

Title
  1. Web analytics strategies for information professionals : a LITA guide / Tabatha Farney and Nina McHale.
Published by
  1. Chicago : ALA TechSource, an imprint of the American Library Association, 2013.
Author
  1. Farney, Tabatha.

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Status
Request for on-site useRequest scan

Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

FormatBook/TextAccessUse in libraryCall numberJFE 13-8319Item locationSchwarzman Building - Main Reading Room 315

Details

Additional authors
  1. McHale, Nina.
  2. Library and Information Technology Association (U.S.)
Description
  1. x, 224 pages : illustrations; 23 cm.
Series statement
  1. Lita guide
Uniform title
  1. LITA guides.
Subject
  1. Web usage mining
  2. Statistics as Topic > methods
  3. Library statistics
  4. Library Web sites > Statistical methods
  5. Information Systems > utilization
  6. Computer Communication Networks > utilization
  7. Library Web sites > Management
  8. Data Interpretation, Statistical
Contents
  1. Understanding Web analytics for libraries -- Talking the talk : Web analytics terms and definitions -- Selecting and evaluating a Web analytics tool -- Creating customized Web analytics reports for libraries -- Action-oriented analytics : turning data into decisions -- Communicating website usage within your library -- Mobile analytics in libraries -- The right tools for the job : using analytics to drive design / Joelle Pitts and Tara L. Coleman -- Using Web analytics tools to revise a humanities library website / Harriett E. Green, Jordan Ruud, and Andrew Walsh -- Web analytics applied to online catalog usage at the University of Denver / Christopher C. Brown -- Optimizing open-source Web analytics tools for increased security of Wordpress and Drupal / Junior Tidal -- Appendix A. Glossary of Web analytics terms -- Appendix B. Web analytics tool profiles -- Appendix C. Bibliography and suggested resources.
Call number
  1. JFE 13-8319
Bibliography (note)
  1. Includes bibliographical references and index.
Author
  1. Farney, Tabatha.
Title
  1. Web analytics strategies for information professionals : a LITA guide / Tabatha Farney and Nina McHale.
Publisher
  1. Chicago : ALA TechSource, an imprint of the American Library Association, 2013.
Type of content
  1. text
Type of medium
  1. unmediated
Type of carrier
  1. volume
Series
  1. Lita guide
  2. LITA guides.
Bibliography
  1. Includes bibliographical references and index.
Added author
  1. McHale, Nina.
  2. Library and Information Technology Association (U.S.)
LCCN
  1. 2012044515
ISBN
  1. 9781555708979 (pbk. : alk. paper)
  2. 1555708978 (pbk. : alk. paper)
  3. 9781555709549 (PDF)
  4. 1555709540 (PDF)
  5. 9781555709556 (epub)
  6. 1555709559 (epub)
  7. 9781555709563 (Kindle)
  8. 1555709567 (Kindle)
Research call number
  1. JFE 13-8319
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