Research Catalog

Marketing in India: text and cases

Title
  1. Marketing in India: text and cases / [by] A. N. Sarin and P. Gopalakrishnan.
Published by
  1. [Madras] : Orient Longmans, [1969]
Author
  1. Sarin, A. N., 1923-

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Details

Additional authors
  1. Gopalakrishnan, P., 1932-
  2. Administrative Staff College of India.
Description
  1. x, 317 pages : map; 22 cm
Subject
  1. Marketing research
  2. Marketing > Case studies
  3. Marketing > India
Owning institution
  1. Columbia University Libraries
Note
  1. On half t.p.: Administrative Staff College of India.
Bibliography (note)
  1. Includes bibliographical references.