Research Catalog

Details

Description

1. 253 pages illustrations; 24 cm

Summary

1. How management initiates new projects, new courses of action, and analyzes past experiences.

Subject

1. Industrial management
2. Planning
3. Industrial management
4. Planning
5. Unternehmensplanung
6. Bedrijfsplanning

Contents

1. Introduction / Dean E. Woolridge : The immediate values -- The longer range -- Growing opportunities -- Toward maximum effectiveness -- 1. Background and purpose : The changing context of business planning -- Corporate planning today -- The purpose of this book -- 2. Process and procedure : Process -- Procedure : Objectives ; Plans ; Integration-decision ; Implementation -- Comment -- 3. Basic prerequisites : Implicit assumptions : Deferred benefits ; Surplus resources ; Consideration of the longer-range future ; Management abilities and effort -- Conceptual compatibility : Absence of rational misconceptions ; Realistic expectations -- Executive acceptance -- 4. Methodological considerations : The decisive role of executive management -- The open-ended context of planning -- Scope of consideration -- Information-communication -- The role of reason -- Intuition and its validity -- Synthesis of man and machine -- Circular process of periodic adjustment -- Incorporation of flexibility -- Allied endeavors -- 5. Techniques of analysis / Eldred C. Nelson and Melville C. Branch : Mathematical-statistical method : Probability and statistics ; Models ; Control theory ; Theory of games ; Information theory ; Mathematical programming ; Systems engineering -- Subjective judgment : Identification ; Development -- Synthesis : Conceptualization ; Institutional mechanisms of conceptualization ; The corporate representation : Characteristics ; Function ; Performance of people : Individual ; Group -- Summary -- 6. Implementation : Organization -- Procedural considerations -- Human factors : The image of management within the company ; Employees ; Line executives ; Staff planning personnel -- 7. Cost and return : Difficulties of measurement -- Means of evaluation -- 8. Probable future development : Mechanical-electronic : Information processing ; Analysis ; Display -- People : The mind of man ; Human interaction ; Motivation ; Corporate planners -- Related fields.

Owning institution

1. Princeton University Library

Bibliography (note)

1. Includes bibliography.