Research Catalog

Details

Description

1. xii, 302 pages illustrations; 24 cm

Summary

1. Textbook on operational management of American (role of USA) multinational enterprises in foreign countries - explains the reasons to operate at the international level (sources of raw materials, cheap labour costs, etc.), analyses ways to maximize efficiency within local level constraints and take full advantage of financing and government assistance, stresses the importance of mentality and knowledge of the local language, especially in developing countries, and includes 11 case studies. Flow charts.

Subject

1. International business enterprises > Management
2. International business enterprises > Management > Case studies
3. International business enterprises > Management
4. operational management
5. role of USA
6. multinational enterprise
7. international
8. raw material
9. labour cost
10. efficiency
11. local level
12. financing
13. language
14. case study
15. conduite des opérations
16. rôle des Etats-Unis
17. entreprise multinationale
18. matières premières
19. coût de la main-d'oeuvre
20. efficacité
21. niveau local
22. financement
23. langage
24. étude de cas
25. dirección operativa
26. papel de los EUA
27. empresa multinacional
28. internacional
29. materias primas
30. costo de la mano de obra
31. eficiencia
32. nivel local
33. financiamiento
34. lengua
35. estudio de casos
36. developing countries
37. pays en développement
38. países en desarrollo

Genre/Form

1. Case studies
2. textbook.
3. Case studies.
4. Études de cas.
5. manuel d'enseignement.
6. libro de texto.

Owning institution

1. Princeton University Library

Bibliography (note)

1. Includes bibliographies.