Planning for tomorrow's packaging realities
- Title
- Planning for tomorrow's packaging realities [by Nelson Allen and others.
- Published by
- New York] American Management Association [1969]
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Displaying 1 item
| Status | Format | Access | Call number | Item location |
|---|---|---|---|---|
| Status | FormatBook/Text | AccessUse in library | Call numberHF5770 .P56 | Item locationOff-site |
Details
- Additional authors
- Description
- 86 pages; 21 cm
- Summary
- Study of current trends in the packaging industry in the USA and the contribution thereof to profitability in the retail trade - includes economic implications and technical aspects of packaging (incl. Containerisation), Innovation in materials and design, marketing techniques, etc.
- Subject
- Packaging
- Product Packaging
- packaging
- Packaging
- trend
- profitability
- retail trade
- economic implication
- technical aspect
- container
- innovation
- marketing
- tendance
- emballage
- rentabilité
- commerce de détail
- conséquences économiques
- aspect technique
- tendencia
- embalaje
- rentabilidad
- comercio minorista
- consecuencias económicas
- aspecto técnico
- contenedor
- innovación
- mercadotecnia
- USA
- Etats-Unis
- Estados Unidos
- Owning institution
- Princeton University Library