Innovation management : strategies, implementation and profits
- Title
- Innovation management : strategies, implementation and profits / Allan Afuah.
- Published by
- New York : Oxford University Press, 1998.
- Author
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Displaying 1 item
Status | Format | Access | Call number | Item location |
---|---|---|---|---|
Status | FormatBook/Text | AccessUse in library | Call numberHD58.8 .A394 1998 | Item locationOff-site |
Details
- Description
- x, 403 pages : illustrations; 24 cm
- Summary
- "Designed to meet the increasing number of courses in this vitally important area of business, Innovation Management is the first text to provide full course coverage of innovation management as its core theme. Drawing from his professional and academic experience, Allan Afuah shows the relationship between innovation, a management function, and profitability, a financial function. He creates a framework to encompass the basic questions of the "who, what, when, and where" of innovation, combining the latest theoretical discussions with abundant examples. Because of its integrative presentation, the text takes a unique multi-functional approach, covering the important contributions of economics, organizational theory, marketing, and finance to innovation management. This approach provides the student with a full presentation of appropriate management theory, as well as detailed coverage of practical concerns such as the role of government regulation, choosing a profit site, and the transfer of innovation." "Because of the crucial importance of innovation, Innovation Management is an ideal text for business school programs and provides guidance for executives and managers looking to understand the value of innovation."--Jacket
- Subject
- Organizational change
- Industrial management
- Corporations > Finance
- Product management
- Strategic planning
- Organizational Innovation
- Corporations > Finance
- Industrial management
- Organizational change
- Product management
- Strategic planning
- Innovationsmanagement
- Technische Innovation
- Wettbewerbsstrategie
- Reorganisation
- Gewinn
- Technische vernieuwing
- Vernieuwing
- Management
- Changement organisationnel
- Gestion d'entreprise
- Sociétés > Finances
- Planification stratégique
- Contents
- Fundamentals -- Models of innovation -- Underpinnings of profits: competences, endowments, and knowledge -- Sources and transfer of innovtion -- Strategizing -- Recognizing the potential of an innovation -- Reducing uncertainty: the role of technological trends, market regularities, and innovation strategy -- Choosing a profit site: dynamic competitive analysis -- Strategic choice or environmental determinism -- Identifying potential co-operators -- Implementation and protection of profits -- Financing entrepreneurial activity -- Implementation of the decision to adopt -- Protecting entrepreneurial rents -- Globalization -- Globalization for innovations -- Innovating for emerging economics -- Role of national governments in innovation -- Strategic innovation process.
- Owning institution
- Princeton University Library
- Bibliography (note)
- Includes bibliographical references and index.