Research Catalog

Technology strategy for managers and entrepreneurs

Title
  1. Technology strategy for managers and entrepreneurs / Scott Shane.
Published by
  1. Upper Saddle River, NJ : Pearson/Prentice Hall, ©2009.
Author
  1. Shane, Scott, 1964-

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FormatBook/TextAccessUse in libraryCall numberHD45 .S414 2009Item locationOff-site

Details

Description
  1. xx, 401 pages : illustrations (some color); 27 cm
Subject
  1. Technological innovations > Management
  2. Business enterprises > Technological innovations
  3. Technischer Fortschritt
  4. Innovationsmanagement
  5. Strategisches Management
  6. Wettbewerbsstrategie
  7. Unternehmensorganisation
Contents
  1. Ch. 1. Introduction -- Sect. A. Understanding technological change -- Ch. 2. Technology evolution -- Ch. 3. Technology adoption and diffusion -- Ch. 4. Sources of innovation -- Sect. B. Coming up with innovations -- Ch. 5. Selecting innovation projects -- Ch. 6. Customer needs -- Ch. 7. Product development -- Sect. C. Benefiting from innovation -- Ch. 8. Patents -- Ch. 9. Trade secrets, trademarks, and copyrights -- Ch. 10. Capturing value from innovation -- Ch. 11. Competitive advantage in high-tech industries -- Ch. 12. Technical standards -- Ch. 13. Strategy in networked industries -- Sect. D. Formulating technology strategy -- Ch. 14. Collaboration strategies -- Ch. 15. Strategic human resource management of technical professionals -- Ch. 16. Organization structure for technology strategy.
Owning institution
  1. Princeton University Library
Bibliography (note)
  1. Includes bibliographical references and indexes.